Saddled with debt, Jerry Jones takes a gamble on an oil well. When it pays off, he buys the Cowboys — and stuns fans by firing a beloved coach.
45min
August 19, 2025
2. Aikmania
As Dallas pins their hopes on quarterback Troy Aikman, Jones earns jeers for an unpopular trade. Still, he has an ace up his sleeve: Emmitt Smith.
1h 8min
August 19, 2025
3. How 'Bout Them Cowboys?
The Cowboys take aim at the San Francisco 49ers, toppling an NFL dynasty. Jones and coach Jimmy Johnson remember their days playing together in college.
53min
August 19, 2025
4. Back 2 Back
Back-to-back Super Bowl wins elevate the Cowboys to pop culture icons. Cracks form in the relationship between owner and coach, and a snub sparks ire.
1h 7min
August 19, 2025
5. The Shootout at Valley Ranch
Better team, bigger egos. As Jones and Johnson butt heads, the Cowboys eye a three-peat and welcome a controversial new coach.
1h 4min
August 19, 2025
6. Prime Time
The arrival of Deion Sanders adds sparkle to the Cowboys' star — and draws scrutiny from the NFL about Jones' use of cash and rogue marketing tactics.
1h 8min
August 19, 2025
7. Cocaine Cowboy
The dynasty enters a downward spiral when Michael Irvin's legal woes make headlines. As the team's image slips and injuries mount, key players exit.
58min
August 19, 2025
8. Jerry's World
Nearly three decades after the Cowboys' last Super Bowl, Jones extends an olive branch to Johnson and looks back on his legacy.